The Week's Features
MDOT holds media event highlighting first responder safety
Creativity and eccentricity are the themes of this unit
Are you holding your own against the industry changes?
Towman gets ’em to the church on time
Capacities of 16-20,000 lbs. allow lifts to service most trucks
Digital Edition
Click Here
Events
AT Exposition
Baltimore, MD.
Nov. 16-18, 2018
AT ShowPlace
Las Vegas, NV.
May 8-11, 2019
Tow Expo Dallas
Dallas, TX.
August 15-17, 2019
Don't Miss It!
Join American Towman Field Editor Randall Resch as he shows how to avoid sloppy actions on-scene, questionable vehicle operations and chances that tower’s repeatedly take with his “Wreckers in Trouble” seminar, taking place Friday Nov. 16 at 11 a.m. during the American Towman Exposition at the Baltimore Convention Center in Baltimore, Maryland.

atexposition.com
logotype
Translate Language  
American Towman Magazine Presents the Week in TowingNovember 14 - November 20, 2018
hd-illus

Slick Design with Modern, Industrial Feel

0 b40e1By George L. Nitti

Often times what one envisions and what turns out to be are drastically different, especially in graphic design.

For Heath Compton, owner of All-Star Towing & Recovery in Decatur, Alabama, while he didn't get the design he submitted, he was nevertheless happy with the end result.

"I told my guy (Blair Barnes of Barnes Sign Company) what I wanted," Compton said, "and sent him three different pictures; but after the design was done, it was quite different from what I expected. I was pleased, though, with his work."

Compton, who always wanted to have his trucks wrapped, had his 2008 Dodge 5500/Chevron 19' flatbed wrapped a year and a half ago, drawing on the talents of Barnes, who uses a combination of skills to create an eye-popping design.

The wrap stands out with its cohesive color scheme, bringing together green, gray, silver and blue with gradients created across each color scheme.

The final result is a slick, sharp-looking wrap that has a modern, industrial feel.

"We get a lot of wonderful comments on it," Compton said. "Everybody seems to like it. My guy has gotten a lot of business off of it, I can tell you that much."

The All Star name is written in large blue letters and aptly sits on a star. Contrasting fonts accentuate the All Star name while highlighting other lettering.

But the design features Barnes brought to the table that signified the biggest departure from Compton's vision were the arrow shapes found on the back of the bed and the side of the truck.

"I like the arrows. It also makes people move over and to be aware of the Move Over laws."

Intended or not, sometimes our expectations are exceeded in the hands of a good designer.

Brag @ TIW!
Should your truck be featured here? Send a few pics and your contact information to the editor at bdooley@towman.com . You might even be selected to go in print, too, in American Towman magazine!
Translate Page
Contact Us

WreckMaster President Justin Cruse said that the WreckMaster Convention will bring together towers from all over North America to provide a unique and beneficial opportunity to broaden knowledge.
© 2018  Tow Industry Week/American Towman Media, Inc.