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Custom-painting a wrecker is a many-layered process; and this seminar will cover the differences in custom-painting versus wrapping, the costs involved and the different values of both processes. It’s led by Cecil Burrowes of Cecil Customs, whose tow truck artwork has garnered many wrecker pageant awards nationwide. Don’t miss his “Custom Painting vs. Wrap” seminar next Sunday during the American Towman Exposition, November 17-19, at the Baltimore Convention Center in Baltimore, Maryland.

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American Towman Magazine Presents the Week in TowingNovember 22 - November 28, 2017
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Making a 'Bold' Statement

0 58c4bBy George L. Nitti

"It is terrifying to see cars whizzing by on the interstate and getting close to hitting our tow trucks," said Maggie Ramos, co-owner of Sunshine Towing of Miami, Florida. "It's truly frightening. So many towers are getting hurt and killed."

That's why Maggie and her husband, Alex, dedicated their 2016 Freightliner/Chevron 16-ton to bringing greater awareness to the Move Over law.

Sending a bold message, the unit stands out both in style and purpose.

First are the striking yellow and orange colors that pop out, giving accent to the main message: Move Over.

Adding further flavor to the design is the gray background that includes a pattern that Ramos describes as "coming out of the street, almost like pavement."

When she and her husband started the company in 1992, they sat around their living room considering a name for their company and settled on Sunshine Towing. The name led to a design that incorporated those hot, eye-catching colors of yellow and orange that can only be synonymous with the sun.

The orange and yellow lines cascade down from the front end of the unit, sweeping across its side and flowing to the central message of "Move Over." Another sweeping arrow points to the words, "It's the Law," written in white.

The wrap, executed by Kauffs Signs and Banners of Palm Beach, Florida, is easy for all to read and see.

"It's a head-turner," Ramos said. "It only has 4,000 miles on it. We use it for special events and specialty calls. One of the events that we help sponsor is called 'Towers with a Heart,' a yearly golf tournament in May that raises money to bring awareness and educate the public about the law, in part through creating more signage with the message on the interstate."

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Should your truck be featured here? Send a few pics and your contact information to the editor at bdooley@towman.com. You might even be selected to go in print, too, in American Towman magazine!
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WreckMaster President Justin Cruse said that the WreckMaster Convention will bring together towers from all over North America to provide a unique and beneficial opportunity to broaden knowledge.
© 2017  Tow Industry Week/American Towman Media, Inc.