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CIRT President Bobby Tuttle's "Insurance Strategies for Today's Volatile Market" seminar will provide information on what is happening with the increase of insurance premiums in the towing industry, the types of claims that the underwriters are identifying as causes for increasing premiums and possible strategies that towing companies could employ to help reduce their claims and rates. This seminar will take place during Tow Expo Dallas, August 17-19, 2017 at the Gaylord Texan Resort in Grapevine, Texas.

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American Towman Magazine Presents the Week in TowingJune 21 - June 27, 2017

Merits of a Wrap

00 99105By GEORGE L. NITTI

About four months ago, Jae's Towing in Heath, Ohio, purchased a 1997 T300 Kenworth with a Jerr-Dan 25-ton wrecker. What makes this new acquisition in their fleet of more than 20 units distinguishable is that it sports a wrap, as opposed to their other trucks that are painted.

"All of our trucks are red; but this one is white," said Nick Jones, who has been with the company since its inception over 22 years ago. "The paint on it had faded, and so rather than paint it red we thought we would do something different: take it to a local guy and have fun with a wrap."

The appealing wrap, created by Shaun Geyer, might be characterized as having a tough and rugged look, one that fits nicely with the truck's heavy-duty work. At the core of its creation is a white granite base and thick wavy bands of red and black that stretch out in all directions. The name of the company is written in huge white lettering on the truck's side, making the company name prominent and easy to remember, along with the purpose of "Heavy Recovery."

"We went with the wrap because it's cheaper than paint, can be very appealing to the eye and you can do more designs. The sky is the limit," Jones said.

Although Jones said that he personally likes the clean look of painted trucks, he admits the wrap protects the paint from scratching, requires less maintenance and keeps the truck in better physical condition, which is good for resale value.

"In this business," Jones said, "we believe there are right and wrong ways to do things. We distinguish ourselves by being upfront with our customers, who expect us to deliver the right truck when we are called. Honesty goes a long way in keeping customers."

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Should your truck be featured here? Send a few pics and your contact information to the editor at bdooley@towman.com. You might even be selected to go in print, too, in American Towman Magazine!
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Markings of a Classic

0 5d586By George L. Nitti

Chester's Heavy Duty Towing and Recovery, a third-generation owned company based in Port Washington, N.Y., prides itself as being "old school."

"This is where it all started," manager Vinnie Brower said. "We've been in business since 1926, starting out as a highway garage when Jimmy Chester founded it. At first he was the only one around. He came over from Italy, changing his name from 'Chesteria.' Then his son Bob took it over followed by his daughter and son-in-law, Tara Chester and Robert Hehn."

The first company in the area to have a hydraulic heavy-duty wrecker, Chester's "old school" roots are reflected in several of their custom-painted units, one of which is a 1991 International 2674/25-ton NRC. It has all of the markings of a classic.

A key distinguishing "classic" attribute is the unit's unique flat front grill and hot rod-like hood.

"It was custom made, more or less," Brower said. "We are tow truck guys. We take pride in our style. It's the kind of thing we like to do. It's our niche. That's why on our other trucks we have tributes to 9/11 and our colors are red, white and blue."


The International model has been a long-standing loyalty as well.

Brower said, "All of our trucks come from Syosset Trucks which is an International distributor. Back in the day the International was able to take a beating. They have good durability."

The fact that the truck is hand-painted also projects more of that "classic" feel.

"A good friend hand-painted it. We haven't gotten into wraps maybe because we're an older company," Brower said.

The classic paint scheme in red, white and blue is punctuated by the company name in gold, shadowed with a dark tone. Running along the bottom sides of the unit are flames with a symbolic tow chain.

The most surprising feature, however, is found on the back of the unit, where a creative outburst of coloring and design smacks you to attention.

Brower said, "You have to see it to believe it."

Brag @ TIW! Should your truck be featured here? Send a few pics and your contact information to the editor at bdooley@towman.com. You might even be selected to go in print, too, in American Towman magazine!
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© 2017  Tow Industry Week/American Towman Media, Inc.