The Week's Features
Three-time cancer survivor is doing what he loves
App, web-based service provides lien-holder contact information
Digital Recognition Network CEO lays out company's vision
Unit designed to bring greater awareness to Move Over law
Buddy's gets farmer's tractor with corn silage in open field
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American Towman Magazine Presents the Week in TowingAugust 23 - August 29, 2017

A Panorama of Colors

0 20896By George L. Nitti

The tow trucks seen these days are getting bolder, with some punctuated by modern, abstract designs. A recent addition at Hauser's Truck Service of Allentown, Pa., is a case in point. The company recently acquired a 2016 Kenworth T880/Vulcan V-703 35-ton, and did it up boldly.

Bryan Geiger, who has been with the company for five years and drives the truck, played a key role in providing direction for the graphic design.

"When I got the truck," Geiger said, "the owner told me to go and have it done up. So I went to Scribbles and Drips Lettering and Graphics, a graphic design company in Pennsylvania, giving them some instruction. I was looking to have something done that was crazy and bright. Something loud. Not plain, which is what everybody seems to be getting."

The result is this eye-catching wrecker with an interesting modern design. Accentuated with a panorama of colors spanning golds, oranges and blues, the graphics include shapes and lines that span across the truck's body, creating an explosion of colors. Looking closely, one might see what looks like a mechanical wheel, adding a modern touch to its already modernistic dimensions.

Outside of the bold colors, the Kawasaki green found on part of the boom as well as in the company's logo adds contrast against the other imposing colors.

"The truck was initially white and green," Geiger said. "Then we added the vinyl and Kawasaki green. It's definitely an eye-catcher."

Custom touches include the bumper, stainless-steel drop visor, stainless-steel battery box and LED strip lighting.

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Making a 'Bold' Statement

0 58c4bBy George L. Nitti

"It is terrifying to see cars whizzing by on the interstate and getting close to hitting our tow trucks," said Maggie Ramos, co-owner of Sunshine Towing of Miami, Florida. "It's truly frightening. So many towers are getting hurt and killed."

That's why Maggie and her husband, Alex, dedicated their 2016 Freightliner/Chevron 16-ton to bringing greater awareness to the Move Over law.

Sending a bold message, the unit stands out both in style and purpose.

First are the striking yellow and orange colors that pop out, giving accent to the main message: Move Over.

Adding further flavor to the design is the gray background that includes a pattern that Ramos describes as "coming out of the street, almost like pavement."

When she and her husband started the company in 1992, they sat around their living room considering a name for their company and settled on Sunshine Towing. The name led to a design that incorporated those hot, eye-catching colors of yellow and orange that can only be synonymous with the sun.

The orange and yellow lines cascade down from the front end of the unit, sweeping across its side and flowing to the central message of "Move Over." Another sweeping arrow points to the words, "It's the Law," written in white.

The wrap, executed by Kauffs Signs and Banners of Palm Beach, Florida, is easy for all to read and see.

"It's a head-turner," Ramos said. "It only has 4,000 miles on it. We use it for special events and specialty calls. One of the events that we help sponsor is called 'Towers with a Heart,' a yearly golf tournament in May that raises money to bring awareness and educate the public about the law, in part through creating more signage with the message on the interstate."

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Should your truck be featured here? Send a few pics and your contact information to the editor at You might even be selected to go in print, too, in American Towman magazine!
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